Selling Your Home in Today’s Market

by Carol Wolfe

We are all aware that the housing market has changed significantly in the last two years.  But the fact remains that homes are still being bought and sold.  If you are trying to sell your home or are interested in listing it there are a few things that you should know that can help you to sell your home quickly and for the right price.

  1. Get an Expert – This may sound a little simplistic but you would be surprised at how many people will list their home with a friend or a relative who is just starting out in the business of real estate.  Two years ago, selling a home was easy; in today’s market you need an expert.  Make sure that it is a realtor who has a proven track record in today’s market. 
  2. Make sure that your expert has a specific marketing plan for your home that utilizes the internet.  Every home I sell has its own website and the URL address is listed prominently on every aspect of the marketing.  We now know that approximately 80% of people buying a home will begin their search on the internet.  Having a strong web presence with beautiful pictures is an absolute necessity in today’s market.
  3. Make sure that the real estate expert you choose has access to top notch stagers.  While it is no longer advisable to do expensive renovations before attempting to sell your home, it is advisable to hire the services of a reputable stager.  A stager can come in and make a few small changes which can make the difference of how quickly your home sells.  I recently sold a home that had been languishing on the market for several months under the direction of another realtor.  When I took over the listing we had a stager come in to work her magic and the house sold within 3 weeks. 

For all of these reasons it is important to provide yourself with the best possible professional services when selling your home.  Your time is valuable; don’t waste it working with anything less than the best. 

I’m Carol Wolfe and nobody does it better.